Featured Articles

How to Jump Start Your Marketing of Home Furnishings in Face of Customer Austerity?
By understanding your best customer prospects – the affluent consumer segment – and what kind of products, services and shopping experiences they want and need
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Luxury American-Style
The emerging luxury markets and their rapid growth, like China, may make the news, but the U.S. luxury market remains the world's largest.  It used to be that "if you can make it there, you can make it anywhere," in the USA, that is.  But not anymore. 

Luxury is culturally specific and what is luxury in London, Paris, Tokyo or Hong Kong is not necessarily luxury in the United States.  A new style of luxury is evolving in America.  To succeed marketers need to understand the mindset, shopping and purchase behavior of America's 25 million affluent households.  Read more  


Home Furnishings Information So Valuable, We're Giving It Away
Subscribe to Unity Marketing’s Cocooning in New Luxury Style blog and participate in our proprietary analysis to get the info you need now  
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