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For Gifters, Internet Shopping Is All About Convenience
New Unity Marketing study reveals gifters logging on for shopping ease
(June 15, 2010)
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Marketers: Are You Making the Most of Your Gifting Potential?
New Unity Marketing study reveals that $1 out of every $10 spent in a GAFO store is used to buy a gift -- Marketer Edible Arrangements uses consumer insights to grow their gifting business
(May 14, 2010)
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Mother's Day Will Be the Second Most Important Gift Holiday This Year after Christmas
Discount stores and internet websites will get a boost from increased gift spending this Mother's Day
(April 26, 2010)
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Why Christmas in July Sales Are a Good Idea for Retailers
New Unity Marketing study of the gifting market finds 'Black Friday' is not the most important day on retailer's calendars: Most consumers start their Christmas shopping early
(March 23, 2010)
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Macy's Decision to Eliminate Gift Wrap Services Is Penny-Wise and Pound-Foolish
Department store's decision may cut costs, but will move the venerable chain one step closer to becoming a mass-market discount store
(March 10, 2010)
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Best Gift Ideas for Christmas 2009 -- Practical Items that Represent a Good Value
Unity Marketing's research suggests great ideas for holiday gifting this year
(October 29, 2009)
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Is Your Gifts and Home Decorative Accents Company Poised for Growth after the Recession?
Unity Marketing offers special price on its latest study of the giftware market that identified key opportunities for future growth
Janaury 16, 2009
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Occasion-Specific Gifts Are the Fastest Growing and Largest Product Category in Today's Giftware Market
Gift shoppers likely to focus on impulse items that send a personal message tot he gift recipient
August 11, 2008
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Products that Are Made in Italy Have Special Appeal to American Shoppers
Pam Danziger will share the latest research on the power of the 'made in Italy' label to draw shoppers to the retailers' store in New York on May 16
April 21, 2008
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Shoppers Turn More Often to the Internet than to Specialty Gift Stores to Buy Gifts
A new Unity Marketing study of the giftware market identifies key opportunities for future growth
March 31, 2008
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The Consumer Market for Gifts and Home Decorative Accents Has Emjoyed Vibrant Growth in the Past Five Years, but Will the Growth Continue?
A new Unity Marketing study of the giftware market identifies key opportunities for future growth
March 12, 2008
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