Luxury Consumers Are Cutting Back and the Consumers' Age Is Key to Where They Make Their Cut Backs
Unity Marketing's Luxury Tracking Study finds young affluents and those over 40 choose different priorities for reducing their luxury budgets
May 28, 2008
(See Press Release)
Does the Kohl's Deal Degrade the Vera Wang Brand in the Luxury Market?
Vera Wang has little to lose and far more to gain in the 'cheap chic' branding venture, marketing expert Pam Danziger says
August 9, 2007
(See Press Release)
In 2006 Luxury Consumer Spending Shifts as Influence of Young Affluents in the Luxury Market Grows
Average spending by affluent consumers on luxury goods and services rose 6.6 percent in 2006 driven by vigorous spending by the nation's young affluents
June 14, 2007
(See Press Release)
Today's Young Affluents Are the 'Want-It-All' Generation
The generation of consumers 40 years old and younger is coming into affluence sooner with a ravenous appetite to achieve the 'good life'
April 17, 2007
(See Press Release)
Richemont and Polo Ralph Lauren Partnership Takes Aim at the Most Important Trend Shaping the Global Luxury Market --
The Ascent of the Young Affluents
March 9, 2007
(See Press Release)
Meet the New Luxury Target Market: The Young Affluents-
The generation of 40 -and-under consumers is the 'Want-It-All' generation that is coming into affluence with a ravenous appetite for the 'good life'
May 7, 2007
(See Press Release)
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